Doing Digital Differently


How to understand AI’s place in the world

There are clear indications that artificial intelligence (AI) can create huge value for companies across industries. But how is AI connected to the physical and digital world?

The figure below gives a high-level illustration.

Based on presentation by Jan Madsen, DTU Compute, 2018.
  1. Sensors translate physical elements into data, i.e. matter to bits.
  2. Raw data is stored in a repository.
  3. Data are cleaned and prepared for analysis. This step is often the most time consuming and can take up 60-80% of the total time and man power.
  4. Analysis is conducted using artificial intelligence, machine learning and statistics.
  5. The analysis can also draw on data from other sources, for example from the cloud.
  6. The analysis produces one or several results.
  7. The result(s) are translated back into physical elements, i.e. from bits to matter. This can be done by an actor or a machine (e.g. a 3D printer, robot).

We believe connecting products and services in the physical world with AI capabilities can bring significant competitive advantages to companies. How does your company’s products and services use AI?

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